Web Development · 2025
DOXA Wear — B2B Industrial Uniform Platform
Full e-commerce platform for Mexico's leading industrial uniform manufacturer — serving 500+ companies across all 32 states.
Visit live site →The Challenge
A 15-year B2B manufacturer with no digital presence was losing ground to competitors with online catalogs. Their sales process was entirely phone and in-person — no way for corporate buyers to browse products, request quotes, or verify certifications online.
The Solution
Designed and built a complete Next.js platform with product catalog, category filtering, quote request system with WhatsApp integration, and structured data for B2B search visibility. Dark premium aesthetic with orange accents reflecting their industrial brand identity.
- Next.js with server-side rendering and Tailwind CSS
- Schema.org structured data (LocalBusiness, Product) for B2B SEO
- Image optimization pipeline — AVIF/WebP with lazy loading
- Interactive product carousel with category filtering
- Quote request flow integrated with WhatsApp Business API
- Cloudflare CDN and security layer
- Google Tag Manager for conversion tracking
- Responsive design optimized for both desktop buyers and mobile field reps
The Result
Transformed a phone-only sales operation into a digital-first platform. Corporate buyers now browse 200+ products, verify NOM safety certifications, and request quotes online — 24/7.